When you go shopping do you spend much time thinking about how safe the food is that you are purchasing, and taking home to your family?
I can say that since I became a Mother I have become much more aware of the products I am putting into my cart and feeding to my family.
Organic? Canned vs Fresh? Grain fed? Soy? So many choices.
Then in August of 2008 something truly terrifying happened. There was an outbreak of Listeriosis resulting in illnesses and deaths. These illnesses were linked to Maple Leaf products. Did I have a fridge full of Maple Leaf products at the time. Yes! Didn’t everyone? Due to this tragic event, Maple Leaf has made a commitment to becoming a global leader in food safety.
Here is a short video outlining the steps Maple Leaf is taking to become a world leader in safety standards.
I have been given the opportunity to attend a Roundtable event for Maple Leaf Foods. The Roundtable has been organized by Matchstick, a Toronto based word of mouth marketing company, and the purpose of this event is to chat about Food Safety.
May 27th will be my opportunity to learn about Maple Leafs renewed commitment to safety and to ask questions directly of Maple Leaf executives and food safety experts.
This is also an opportunity for you!
Do you have any questions you would like me to ask of the Maple Leaf Executives or food safety experts?
Did the listeriosis outbreak change the way you shop?
I would love to hear from you. Your comments, your concerns so I can pass them on to the people who want to make our food safer, who want to put our minds at ease.
Give it some thought and send me any questions!
Oh and wish me luck, because I will be relying on the crazy lady hiding in my GPS to find the way.